What is ANAM.P?

A new brand launched by MOMO, a natural stone buyer who travels the world to make jewelry more accessible and casual.

ANAM . P

P stands for Project.

The beginning of when you want to create something and discover something new.

P stands for Plan B.

When I'm troubled and stuck, she's another me I can rely on.

P stands for Present.

So that you can realize your idea right now.

P stands for Positive.

Always positive, my own unique sensibility based on facts.

P stands for Peace.

We want both the maker and the wearer to have fun and be happy.

P stands for Pearl.

Elegant and gorgeous, show off your favorite pearls to the fullest.

That is the feeling I put into it.

Please call me "Dot P."

MOMO Profile

A natural stone buyer who travels the world to make jewelry more accessible and casual.

She visits GEM shows and jewelry exhibitions around the world to hone her aesthetic sense.

Our motto is to make the most of our know-how in selling natural stones and to choose the products you want by seeing them with your own eyes.

The pearls were purchased directly from Hong Kong, the world's largest pearl market.

Quality that would be the envy of major domestic retailers.

We also provide information to the industry newspaper, Shinju Shimbun.

In order to increase the credibility of the natural stones (gems) and pearls we handle, we are studying hard to obtain the FGA gemology certification, which is the world's most difficult qualification.

With a keen perspective that spans quality, chemistry, physics, and geology, our goal is to make gemstones not only beautiful, but also fun.